Big Data and Technology for Mobility: Market-Oriented Transit Corridor Planning and Autonomous Cars and Buses
Around the County, jurisdictions are grappling with how to plan for emerging transportation trends. In mass transit, the demand to incorporate Bus rapid-transit (BRT) into automobile-centric environments is increasing, and the traditional approach to transit modelling is proving to be insufficient. Meanwhile, the automobile industry itself is on the brink of transformation with the development of the driverless car. This Speaker Series will feature presentations about the most critical considerations for planning for these phenomena.
Big Data and BRT: The traditional approach to transit corridor planning asks: “if we build X facility, what will ridership be and what will be the impacts of that investment?” This planning approach gives great weight to impacts, and relies on forecasting tools that are not very sensitive to the differences between different build alternatives. A market-oriented approach asks: “if our goals for a transit corridor are X, Y, and Z, what should we do to achieve those objectives.” This approach requires insight into new big data sources and new methods for using them. We will discuss the questions we ask today, and the questions we need to ask for more feasible transit tomorrow.
Driverless Cars: Transit is a high priority in every city in the United States, but mobility options are essential for economic development in urban environments. However, most cities are highly unprepared for driverless technology. A recent nationwide analysis found that only six percent of plans consider the potential effect of driverless technology. Let’s dive into the impact of driverless cars and transportation network companies (TNCs) on parking and real estate, and learn about what our industry needs to begin planning for this game changer now.
Mr. Nat Bottigheimer is the D.C. Region Market Lead for Fehr & Peers D.C., a transportation planning consulting firm. He has 24 years of experience in coordinated land use and transportation planning, and with specializations in transit-oriented development (TOD) and station access planning, surface transit planning,transportation performance measurement, and strategic planning, policy development, and program development for executive-level decision makers.
Prior to joining Fehr & Peers D.C., Mr. Bottigheimer served at WMATA as director of long range planning, and as an assistant general manager, from 2005-2012. From 2000-2005, he served as the assistant director and acting director of the Office of Planning and Capital Programming at the Maryland Department of Transportation. Mr. Bottigheimer has a Masters Degree from the Goldman School of Public Policy at the University of California at Berkeley.
Renata Haberkam, The Traffic Group, Inc.
Ms. Renata Haberkam is the Director of Business Development at The Traffic Group. She manages the firm’s marketing efforts and strategies,coordinates and oversees the preparation of proposals for The Traffic Group's two principal departments and heads the firm’s public relations program.
Renata is active in the local chapters of the Society for Marketing Professional Services (SMPS) and Women’s Transportation Seminar (WTS). She is the immediate Past President of Annapolis Regional Transportation Management Association (ARTMA). Renata dedicates a great deal of her time traveling throughout the United States with her colleagues speaking on self-driving vehicles, traffic calming measures and automated/robotic parking systems.